Africa is the continent which has actually invited what we call development as it is eager to do so. This is evident as because the one of the countries in the continent, Ghana has the possibility of developing its hospitality industry as the probability of it originates from the growing natural resources and commercial centres. This improvement is quite prominent as the global brands are expanding their reign in the country. Brands include Four Seasons; Radisson Blu; Protea Hotels and Marriott.
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The HTI Consultancy Says
Wayne Troughton, founder and CEO of hospitality and property consulting firm HTI Consulting, thinks that Ghana; Mozambique; Ethiopia; Nigeria; Kenya; Angola and Tanzania are the countries having significant scopes for the development of the hospitality industry.
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He said "Frontier markets, post-conflict states... a lot of them don't even have one decent hotel. So there are a lot of opportunities."
Ten years of develop consulting has been improved by the HTI consulting in 35 countries of the continent and the countries of the Middle East.This can effectively help the online learners as an online hospitality management courses will allow them to study from anywhere in the world.
The Reason Of Such Flourish
Troughton says that the identification of the continents potential by the investors and the foreign companies will pave the way for the increase of the post-conflict market.
He commented "These are markets that they typically didn't want to look at five years ago but now, because their footprint has increased in some of the other major markets, they are now looking at these frontier markets and there is good opportunities for them because these markets are crying out for one or two good hotels.”
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He added “And their first mover advantage is quite important because if you get in with a new hotel development it can often stop the development of others until demand picks up. These markets are coming out of conflict and some of them have found oil but the GDP growth is in the very early stages of growth, so they are in their infancy in terms of economic lifecycle."
Why Do Africa Need Conferences?
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He says "It's one of the markets in Africa - what we call the MICE market (meetings, incentives, conventions and exhibitions) - which is largely untapped... I think it's a hot topic that governments and countries are looking at developing international convention centres as a means of attracting, and also stimulating, hotel demand. In Mozambique they are looking at it at the moment. In Rwanda they are busy constructing a large international convention centre."
Mixed-Use Improvement
Mixed-used improvement advances the commercial improvement in a collaborative way.For instance, a hotel inside a shopping mall will generate 15%-20% more revenue than a hotel that is individual. He also pointed out that the old, undeveloped and distressed buildings can be handed over to the investors and they can make good profit out of it as it means less expenditure and more earning.
Go With The Demand
It is significant that the continents countries will witness an unimaginable change if the requirements according to relevancy are tried to reach. Added to that, the online hospitality management courses provide the students the opportunity to learn and get employed no matter wherever they are in this world. it only needs the countrymen not only to wake but also to walk.
What do you think? Feel free to share your thoughts and views with us by commenting below. We would love to hear from you.
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